Agent Plugin
sitefire’s agent plugin lets AI assistants access your action pipeline directly inside the conversation. Browse your tracked topics, create actions, read briefings, and work with generated articles — without switching tabs.
The plugin includes an MCP server for data access, product knowledge so your agent understands sitefire’s domain model, and slash commands for common workflows like reviewing actions and triggering article generation.
MCP Server URL: https://app.sitefire.ai/api/mcp
Getting Started
Coding Agents
Install the full plugin (MCP server + product knowledge + slash commands) with a single command:
npx skills add sitefire-ai/skillsThis works with Claude Code, Codex, Cursor, Gemini CLI, and any agent that supports the Agent Skills spec.
On first use, a browser window opens where you sign in to your sitefire account and approve access.
What’s included
Claude Code on the web
If you use Claude Code on the web with Remote Control, the plugin installs on your local machine and works automatically through the web interface.
If you use Claude Code on the web without Remote Control (cloud sessions), add the MCP server URL manually in your session settings. You can also upload the skills individually — see the Claude.ai tab for instructions.
Authentication uses your existing sitefire account. When you connect for the first time, a browser window opens where you sign in and approve access. The AI assistant only sees data belonging to your company — the same data you see in the sitefire dashboard.
How It Works
sitefire’s action pipeline follows a simple flow:
Topics are the keywords you track (e.g. “crm software”, “email marketing tools”). When you want to improve your visibility for a topic, you create an action. sitefire diagnoses the situation, produces a briefing with a concrete plan, and for content-related actions, can generate a full article.
Topic → Create Action → Diagnosis → Briefing → Article (optional)Action types: Create new content, improve an existing page, pursue editorial coverage, or engage in forums (Reddit, Q&A sites). You can pick a type or let sitefire’s AI choose the best one.
What You Can Do
Every query is scoped to your company. The AI assistant cannot see or modify data from other sitefire accounts.
Example Workflows
Find topics and create actions
You want to find topics that don’t have actions yet and kick off the diagnosis workflow.
What to say:
Show me my sitefire topics related to “email marketing”. For any that don’t have an action yet, create one and let sitefire decide the best action type.
The assistant searches your topics, checks which ones already have actions, and creates new actions for the rest. sitefire’s AI diagnoses each topic and picks the best approach - create new content, improve an existing page, pursue editorial coverage, or engage in forums.
Follow up with:
Check the progress on those actions. Which ones have briefings ready?
The assistant checks each action’s status and tells you which diagnoses are complete and which briefings you can read.
Turn a briefing into content
Once an action’s diagnosis is complete and the briefing is ready, you can use the AI assistant to produce the actual content.
For new content:
Get the briefing for my “best CRM software” action. Use it to write a full article draft following the recommended angle and structure.
The assistant reads the briefing - competitive landscape, recommended content angle, talking points - and writes a complete article draft based on it.
For improving existing content:
Get the briefing for my “sales automation” action. Here’s my current page [paste content]. Apply the recommended changes.
The assistant reads the briefing’s improvement recommendations and applies them to your existing content, focusing on the changes that matter most for AI visibility.
Tips
- Search topics first. Ask the assistant to search your topics before creating actions. Topic names need to match what sitefire tracks.
- Check back on actions. Creating an action starts a diagnosis that takes a minute or two. Ask the assistant to check the action status to see when the briefing is ready.
- Combine with other tools. The assistant can use sitefire briefings alongside web search, Google Docs, or other tools. Ask it to draft an article from a briefing, or apply improvement recommendations to content you paste in.